Barilliance is great for tracking abandoned baskets, and for retargeting customers with intelligent precision. You can set up retargeting emails and deliver cross-recommendations at the same time, reducing abandoment by 10-30%. Barilliance also helps re-engage previous customers at relevant points in their lifecycle, so you can squeeze more value from every one of your customers. With aggressive email list building functions, you can also expect to capture more email addresses through Barilliance, so you can boost overall customer value.