Ecircle is an application that works within the Teradata Integrated Marketing Cloud to help you connect closely with customers by email and improve the speed of your marketing. It combines tools for Digital Marketing, Marketing Analytics, Omni-Channel Marketing, and Marketing Resource Management to drive, brand engagement, and ultimately more sales through more intelligent email marketing. You can work with your company data in the cloud, through the application itself, or on site, and manage performance analytics, campaign financials, digital marketing templates, and more. Each of these features combine to help maximize your marketing budget, ensuring your email marketing outreach is as efficient as possible.