In addition to running your own website through Majestic, you can also generate reports for any competing URL. This can help you figure out what you need to do in terms of SEO to progress relative to the competition, and you can even run direct comparisons between multiple URLs...
If you’re looking for personalisation, Nosto is worth checking out, as an all-encompassing option that also handles things like retargeting and abandoned basket optimisation. Nosto sends a triggered email to abandoned cart users, giving you another chance to recover the sale. The customer then has the opportunity to continue...
Barilliance is great for tracking abandoned baskets, and for retargeting customers with intelligent precision. You can set up retargeting emails and deliver cross-recommendations at the same time, reducing abandoment by 10-30%. Barilliance also helps re-engage previous customers at relevant points in their lifecycle, so you can squeeze more value...
Google Analytics Debugger is a plug-in designed to work with your Google Analytics account. When used alongside your GA account, this tool helps to flag bugs or errors that could impact on the way your Analytics are reporting. This includes warning you of inaccurate analytic tracking codes, improper running...
If you have had trouble using any of the Google tools, then Google Tag Assistant may be able to help you with troubleshooting the program so it works. It is compatible with Google Analytics, Google Tag manager, Google AdWords and any other supported Google tag programs you may use....
Press Cmd + Option + J on a Mac, or Ctrl + Shift + J in Chrome to bring up the Console. The Console is a debugging tool, flagging up errors within Chrome so you can effectively debug and streamline your user experience. In terms of competitor analysis, it...
Privacy Badger works to provide your customers with peace of mind as they browse your website, by blocking invisible trackers and ads that may be trying to collect intelligence on your customers. This blocker is effective because it identifies and then blocks these types of ads, while allowing those...
Ghostery is a company that provides both transparency and security, leading to overall control of your companyÕs data. Ghostery also provides unique insight on your customerÕs interests. It operates using a simple interface to protect your data, regardless of whether you store it in the Cloud, on your company...
BuiltWith is an interesting tool for anyone engaging in CRO, or using tools and apps like these to build out their online business. BuiltWith tracks over 8500 different technologies, recognising their footprints so they can flag up on a search for your competitors’ sites. This means you can find...
URL Profiler is an all-in-one tool which enables you to run a series of data reports, into backlinks, content and social media performance. From your own point of view, it’s a great tool for pulling together backlink data and audits, so you can get the data to back up...